We’re here with practical marketing information for your business. Access comprehensive marketing resources and more.

A marketing strategy tells you what to say, how to say it and who to say it to in order to make more sales. Our guide to the basics.

How to market your business online - from your website to social networking, advertising, search engine optimisation, email marketing and more.

The basics you need to know about raising your business profile through advertising, and how to make sure your campaigns are successful.

Focusing on taking care of your existing customers could be much better for your bottom line than chasing new business. The basics of customer care.

No business can survive without selling. Our overview of planning your sales strategy and recruiting, training and managing sales staff.

Get the basics right - our quick guide to the main types of market research and how to get the information you need no matter what your budget.

Direct marketing is ideal for small businesses as it's highly targeted, cost-effective and simple to DIY. Our guide to how to get started.

Start here - find out how attending and displaying at exhibitions and events can benefit your business, and learn how to build your network.

PR

The basic things you need to know about PR for your business, building relationships with the media and managing the impact of publicity.

How to market your business online - from your website to social networking, advertising, search engine optimisation, email marketing and more.

Social media expert Alison Battisby provides an essential checklist to help you get the most out of Instagram; from creating themes to using hashtags.
Nine ways to market your business online cheaply or for free, including social media, SEO and email.
Everything you need to know about using Instagram to promote your small business - from creating a style to making the most of hashtags
Your business website lets you put your business in front of a global audience. How to plan a successful website and attract visitors.
Good design is vital if you want a website that's attractive, organised and intuitive to use. Our guide to designing your business website.
All businesses that keep any information on living people must comply with the Data Protection Act. Your responsibilities under the Act.
Alyssa Smith is a British entrepreneur whose iconic silver jewellery has many devoted fans. Alyssa explains how she built her successful brand.
Ecommerce expert Chloe Thomas explains how to win back customers that have abandoned their online shopping carts.
Danielle Haley offers a beginner's guide to choosing and using SEO keywords to attract more traffic to your website and increase sales leads
Pinterest is like an online noticeboard where you can pin stuff you like and share it with others. See how to use this social network in your business
How can you use Instagram in your business? See how to get started with this photo sharing social network - expert hints, tips and advice.
SEO is the process of achieving good rankings for your website on Google. But due to continually changing algorithms, optimising your site is tricky.
Given the cost of attracting new customers to your business – ensuring customer loyalty can be the difference between failure and success.
Google AdWords is a marketing tool that can offer instant results. It’s measurable, so you can regularly adjust your strategy to improve results.
Content is at the heart of today’s marketing strategies as websites and blogs demonstrate expertise, sell services and grow professional businesses.

Stay up-to-date with business advice and news

Sign up to this lively and colourful newsletter for new and more established small businesses.

Contact us

Make an enquiry